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TAM Signs Distribution Agreement with GDS

Written by thomas · Filed Under Commercial 

January 15, 2010

thomas

The airline will make its full rate content available through the Global Distribution Systems (GDS), extending the options available to its travel agents and corporate customers in Brazil for issuing TAM tickets

SAO PAULO, Jan. 14 /PRNewswire-FirstCall/ — TAM (BOVESPA: TAMM4, NYSE: TAM) signed agreements with Sabre and is negotiating with Amadeus and Travelport to make its entire content (rates and inventory) in the Brazilian market available through the Global Distribution Systems (GDS) operated by the three companies. With these new partnerships, the airline expands the options available to travel agents and corporate customers in order to issue tickets within Brazil. The expectation is that TAM’S full content shall be available in the three GDSs by the end of the first half of 2010.

The company will continue to use the e-TAM portal, its own distribution channel based on Amadeus’s technology platform, to make its content available in Brazil. e-TAM will offer the same information contained in the Sabre, Amadeus and Travelport GDSs. With it, travel agents and corporate customers may choose the most convenient tool for their day-to-day use.

Paulo Castello Branco, TAM’S Vice President of Commerce and Planning, states that the new partnerships will operate as an important tool to expand the company’s content distribution within the domestic market. “Today’s announcement is part of our strategy to be a global company and industry leader. Travel agents and corporate customers will have efficient access to our content, whether through e-TAM, Amadeus, Sabre or Travelport. In this way, the client wins.”

The agreements will not have any impact with the end user, who will still be able to purchase airline tickets through travel agencies and TAM stores, and also through the call center and the company’s website.

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